Jack Daniel’s unveils post-pandemic hospitality mentorship program for bartenders

Running for 3rd year, Tennessee Campus is designed to harness entrepreneurial spirit.

Jack Daniel’s proudly announces the return of its successful Bartender’s Mentorship Program; TENNESSEE CAMPUS.

Running for the 3rd consecutive year, the program provides Kenyan bartenders the opportunity to master their craft. Designed as a 360’ educative and entrepreneurship experience Tennessee Campus covers all aspects of the business of hospitality; empowering bartenders to build a sustainable and successful career in the industry.


Understanding the challenges the hospitality industry has experienced through the pandemic Jack Daniel’s believe now more than ever mentorship and guidance are required to help bartenders get back onto their feet. Launched during Covid19 Tennessee Campus has consistently supported and encouraged Kenyan bartenders to believe in their passions by offering career and business training.


David Mwangi Mutunga, Jack Daniel’s East Africa Brand Ambassador highlights, “At Jack Daniel’s we believe that mentorship and skills development has a transformational ability to elevate the career of bartenders. By sharing our knowledge and creating a platform of excellence, Kenyan bartenders can unleash their potential in unimagined ways.” He further added “All through the pandemic we strongly believed in the talents of our Kenyan colleagues. We are excited to see what they bring forward and apply in 2022”.


The ethos of mentorship and innovation is at the heart of the Jack Daniel’s brand dating back to 1866. It is through the foundation of mentorship that a young Jasper ‘Jack’ Daniel built a thriving whiskey enterprise on. Today, it is one of the world’s biggest whiskey brands still enjoyed in ‘Pubs’ and ‘Fine Establishments’.


The 2022 edition will kickoff on the 18th of July 2022. Keynote speakers include:


Brian Owango, Managing Director of Aqueous (leading personality in the bar, hospitality industry), Leonard Mudachi Chairman of RETRAK – Retail Trade Association Kenya (Entrepreneur with proven track record in hospitality startups) and Maryanne Mumbi, President of Women Who Whisky Association (consumer insights).  This year’s Tennessee Campus will be spearheaded by David Mwangi Mutunga, Jack Daniel’s East Africa Brand Ambassador. He will bring to life the spirit of innovation and passion that is the Jack Daniel’s way.


Jack Daniel’s reminds its friends to drink responsibly.